James began his career at Toshiba, where he acted as a liaison between senior management and operations before transitioning into data security. In 2018, he entered the IT Asset Disposal (ITAD) industry, working with multiple leading UK based ITAD’s before joining the Vyta team in 2024.

In his role as Senior Business Development Manager at Vyta, James focuses on introducing Vyta’s comprehensive services to new organisations, with a particular emphasis on lifecycle services and advocating for the circular economy. His extensive experience in the ITAD sector and strong commitment to sustainability make him a valuable addition to Vyta’s team.

Outside of work, James is an enthusiastic (but self-proclaimed ‘rubbish’) golfer, known for finding every water hazard or tree on the course. He’s also a fan of dad jokes and enjoys spending weekends chasing after his two energetic children.